TUI CEO Sees More Premium and Shorter Notice Bookings

Skift grip

All in all, it looks like TUI will have a good summer that could just top pre-Covid levels.

Tom Lowry

Holiday group TUI has recorded 1.3 million bookings in the past four weeks, chief executive Fritz Joussen told staff in a letter seen by Reuters on Sunday, underscoring a sustained recovery from the pandemic.

The world’s largest holiday company had recorded 8.9 million bookings for the winter to summer period this year in March, as the number of holidaymakers reached pre-pandemic levels.

“Two trends are evident: reservations are increasingly premium and they are made in a significantly shorter timeframe,” Joussen told staff. “It’s good for revenue, margins and profitability.”

TUI said earlier this year that summer holiday bookings were approaching pre-COVID levels on pent-up demand, with a steady recovery in Britain since restrictions and testing rules were lifted.

(Reporting by Olaf Brenner Writing by Joseph Nasr Editing by Alexandra Hudson)

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